I want to build an MVP...
If you are in the startup circle, this is the buzzword around town. MVP is a minimal viable product.
The definition varies every year.
In 2018-19 it was a pitch deck and an ugly-looking proof of concept with a few screens. Fast forward to 2023, it's a fully functional native-developed app for iOS and Android with active users and, most importantly, paying customers.
These steps will help you get started:
Write down the single most painful user problem. Your MVP should only address that.
If it takes more than 4 months to launch, it’s probably not an MVP.
Interview at least 10 target users before and after MVP launch. Watch them use your product.
Track 1–2 key metrics like:
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% of users coming back after a week (retention),
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Time spent on task,
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Referrals.
Add a simple pricing plan early, even if it’s to test if someone clicks “Buy.”
mvp and all things you should familiarise yourself with
01
Identify the problem you want to solve: Before you build your MVP, you must identify the problem you want to solve for your target audience. Conduct market research and talk to potential customers to understand their pain points and needs. This will help in developing a "target audience".
03
Develop a prototype: Create a simple prototype that demonstrates your core features. Product Design and User flows are the stepping stones in creating a prototype. This helps validate your idea in the market. This allows startups to get feedback from potential customers and improve before investing more resources.
02
Determine the core features: Once you have identified the problem and target audience, determine the core features for your MVP. Focus on building only the most important features and avoid feature bloat. We use MoSCoW prioritization.
04
Test and iterate: Helping you with a roadmap for the launch plan. The DATA from your launch is market validation that will help you gain traction with investors. It is not the product you are selling, it's the customers you can attract that will get in the investment door.
If you have tested prototypes with real users, let DATA be the source of truth for the future of your digital product...
how do I develop a roadmap?
Set your vision and goals: Determine your long-term vision for your startup and set specific goals to help you achieve it.
Define your target milestones: Break down your goals into specific milestones you want to achieve over time. These milestones should be achievable and help you progress towards your long-term vision.
Prioritize your features and tasks: Determine which features and functions are essential to achieving each milestone. Prioritize the features and functions that will most impact your startup.
Create a timeline: Make a timeline showing when you plan to achieve each milestone and complete each feature and task. This will help you stay on track and make progress towards your goals.
Review and adjust: Regularly review your roadmap and make adjustments based on feedback and changes in your business environment.